About Us

Empowering
Saudi Arabia's
marketing future

The International Advertising Association KSA Chapter, bringing together advertisers, media companies, agencies, and academia to advance the industry.

Ahmed Al Sahhaf, President, IAA KSA

President, IAA KSA

Ahmed Al Sahhaf

With decades of experience in the marketing and communications industry, Ahmed Al Sahhaf leads the IAA KSA Chapter with a vision to connect Saudi professionals with the global advertising community and drive excellence in the Kingdom's rapidly evolving market.

“Our mission is to build a thriving community of marketing professionals who will shape the future of advertising in Saudi Arabia.”

Leadership

Board of Directors

The leadership team driving IAA KSA forward

Ahmed Al Sahhaf
Abdulla Alhammadi
Camille Haddad
Hussain Hanbazazah
Mohamed Al Ayed
Mohammed Abaalkheil
Mussab Alsaaran
Osama Al Nuwaisir
Raad Al Khanbashi
Ramzi Ghanem
Shadi Kandil
Shimah Akrami

Our Partners

Founding Members

The organizations shaping the future of advertising in Saudi Arabia

Founding Member 1
Founding Member 2
Founding Member 3
Founding Member 4
Founding Member 5
Founding Member 6
Founding Member 7
Founding Member 8
Founding Member 9
Founding Member 10
Founding Member 11
Founding Member 12
Founding Member 1
Founding Member 2
Founding Member 3
Founding Member 4
Founding Member 5
Founding Member 6
Founding Member 7
Founding Member 8
Founding Member 9
Founding Member 10
Founding Member 11
Founding Member 12
Founding Member 1
Founding Member 2
Founding Member 3
Founding Member 4
Founding Member 5
Founding Member 6
Founding Member 7
Founding Member 8
Founding Member 9
Founding Member 10
Founding Member 11
Founding Member 12

What Guides Us

Mission & Values

Mission

To promote the critical role of marketing communications in the economic development of Saudi Arabia, foster professional development, and build bridges between local and international marketing communities.

Vision

To be the premier platform for marketing and communications excellence in Saudi Arabia, driving industry standards, innovation, and ethical practices aligned with the Kingdom's Vision 2030.

Purpose

To unite the marketing and communications ecosystem in Saudi Arabia, creating opportunities for collaboration, knowledge sharing, and collective growth.

What We Stand For

Our Pillars

Advocacy

Championing responsible advertising practices and industry standards.

Education

Advancing professional development through training and certifications.

Networking

Connecting professionals across the marketing communications landscape.

Global Reach

Linking Saudi talent with the worldwide IAA network of 50+ countries.

Recognition

Celebrating excellence and innovation in marketing communications.

Career Growth

Empowering professionals with mentorship and career advancement resources.

Since 1938

Our Heritage

1938

IAA Founded

12

Founders

1953

Global Growth

1,160

Members

1980

Education Era

74

Countries

1999

Worldwide Reach

4,600

Members

2018

80th Anniversary

56+

Chapters

2025

IAA KSA Chapter

1st

KSA Chapter

Ready to join IAA KSA

Become part of the most influential marketing network in Saudi Arabia. Connect with industry leaders and advance your career.